Outfunnel allows you to send one-off campaigns and automated sequences natively from the tool. We recommend using Outfunnel's native email tool for personal-looking email campaigns.

While you can also use Outfunnel to send designed email campaigns through our custom HTML importing feature we recommend using Mailchimp for campaigns where you'd need to edit the contents of richly designed templates frequently or where you'd need to use features like AB-testing.

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Whether you use Outfunnel's native email feature or Mailchimp to send campaigns, Outfunnel can sync email engagement data back to your CRM, use email events for calculating lead scores and use email clicks to initiate web tracking.

If there is a functionality that is missing, let us know through support@outfunnel.com. We're constantly improving our native email tool and adding support for new use cases.

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