Skip to main content
All CollectionsGetting started
👋 What is Outfunnel?
👋 What is Outfunnel?

How Outfunnel works and what it can do for your business

Updated over 8 months ago

We built Outfunnel to bring sales and marketing closer together. We believe that both work better when their data and workflows are tightly integrated.

What can I do with Outfunnel's data connection platform?

Connect your CRM and marketing tool with our App connector, and your CRM and marketing contact lists are kept in sync 24/7.

All marketing engagement data (email opens, clicks, unsubscribes, web visits, etc.) gets recorded in your CRM, so sales has full context and can sell smarter.

Record your leads' website visits in the CRM, along with details about where they come from, and which pages interest them the most.

Outfunnel calculates a customizable lead score for each contact based on their email engagement, web visits, and any activities from your CRM. Easily sync lead scores to your CRM.

✔️ Take the next best action with each lead and segment

Automate workflows like the creation of activities, opportunities, and field updates in your CRM based on marketing engagement.

Automatically create new contacts in your CRM from form fills. Record web visits and form fills in your CRM along with traffic source information.

Supported CRMs: Pipedrive, Hubspot, Salesforce, and Copper.

Next steps

How to create your Outfunnel account, in a few simple steps.

Did this answer your question?